Thomasarts has been focused on marketing to seniors since Dave Thomas founded the agency in 2003. Since then, Facebook marketing has become an effective tactic for reaching all …..
To claim email as today’s digital marketing miracle seems oddly trendy—like someone claiming to have discovered avocados, simply because they added them to toast. The reality is email marketing …..
Thomasarts has been focused on marketing to seniors since Dave Thomas founded the agency in 2003. Since then, Facebook marketing has become an effective tactic for reaching all …..
Personalization has long-been hailed as marketing’s “holy grail” — the solution to the age-old problem of how to deliver the right message at the right time to the …..
Between events like COVID-19, Black Lives Matter, and other social causes, we’ve seen a lot of changes in our social landscape this year. And just as our social …..
The principal focus of strategic planning at TA is to help marketers understand their customers. By looking at the world through customers’ eyes, we can help brands communicate …..
We are all built by the culture in which we surround ourselves. The culture of our communities has an effect on every aspect of our lives. Whether it’s …..
There are many senior stereotypes out there: “They shouldn’t be driving.” “They don’t use computers.” “They’re skilled at making a very convincing Santa Claus with minimal-to-no-effort.” (Actually, that …..
It is almost surreal. Life as we know it has changed in so many ways in recent weeks due to the coronavirus and recommendations to stay at home. …..
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